Industry leaders discuss the current state of the game industry as the business continues its transition towards a digital future. What does it take to make a successful game these days across platforms? What emerging gaming platforms will be the most important in the years to come? How do you acquire and retain users and make money in this more and more complicated gaming universe with new digital platforms competing for the time and pocketbooks of consumers?
This panel of VR and AR leaders will discuss the latest developments for games and entertainment. The panel will focus on what is available in the market today. What are the available apps, content, devices, and head gear? What is the current state of consumer adoption?
This panel will discuss how games companies are using influencer marketing for user acquisition of mobile games. Topics include how to find the right influencer mix for your game, the deals being done, and strategies for success?
With hundreds of millions of active smartphones and tablets in the market, the Chinese market presents a huge opportunity for game businesses. This panel will discuss the opportunities and challenges including developing games in China, localizing your game, navigating app stores and how to best monetize in this massive new market.
This panel will discuss the video ecosystem for games and game-related content by looking at content creators, Twitch streamers, and YouTubers to talent agencies to brands to games. What are the opportunities to connect with the gamer generation through video content?
This panel brings together a mix of companies and executives from the film and games industries to share ideas about relationship between games and the film industry and how to create new business opportunities at the intersection of these two exciting media industries.